Should I Hire a Social Media Manager? - Episode 160
Welcome back to The Consistency Corner Podcast! In this special solo episode, we're talking all about whether or not it's time to hire a social media manager. We're diving into the role of a social media manager, the benefits of hiring one, and the level of involvement still required by you as the business owner when it comes to content creation and taking care of your clients. You can't expect your social media manager to do all the heavy lifting - you have to have a comprehensive marketing strategy already set in place for your business! Ready to dive in and learn more?
Click play to listen to the episode in full...
It can be a huge relief to make sure you have a professional and consistent presence on social media that is on brand, that is nurturing your audience, that is also attracting ideal clients, and then putting conversion posts out there with calls to action to work with you.
Here's a peek into what we cover in this episode:
- Why it's important to have strategies in place for attracting, nurturing, and converting clients; a social media manager alone will not drive sales!
- How hiring a social media manager can provide a professional and consistent presence on social media, but it is still necessary to be involved in the content creation process.
- Why defining the scope of work and aligning on platforms, content types, and engagement strategies is crucial when hiring a social media manager.
- Hiring a social media manager not feasible right now? Consider alternative options like the Nine Grid Strategy!
YOUR NEW INSTAGRAM STRATEGY—SET IT AND FORGET IT!
A 9-Grid is a curated block of—you guessed it—NINE Instagram posts that explain who you are and what you offer. It is highly stylized in your brand aesthetic, stacked with full captions that do the marketing heavy lifting, and pinned at the top of your grid to captivate everyone who is curious about what you do.
Your custom 9-Grid will allow you to maintain your social media presence, market your business effectively, and still connect with people who find you online. Let me develop a strategy for you that allows you to leave all that behind. Apply today!
